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2007年05月15日
新聞社終了のお知らせとshi3zさんの釣りと打ち合わせ焼肉
MyNewsJapan
ポスティング業者に流れる折込チラシ 新聞社衰退のシナリオが見えてきた
http://www.mynewsjapan.com/kobetsu.jsp?sn=666
エントリーナンバーが666というのもなにかの符牒でございましょうか。
既に日本における新聞の媒体価値というものが「折り込みチラシのビークル」という視点でしか(他メディアと比較しての)優位性を持たなくなってしまっているわけでして、親亀こけたらひ孫亀くらいの販売店は当たり前のようにこける、ってことだと思いますです。
クオリティ林家ペー・パー子というのは日本には存在しないわけですし。
ニュースソースを押さえている&全国津々浦々までの販売網&再販制度による保護という十重二十重のアドバンテイジを見事にぶっ潰してくれている経営センスに乾杯でございます。
……と、mixi日記の質疑でてきとーに書いたことをコピペしとこっと。
ちなみに今日はshi3zさんも釣りをされているようです。
CMSとモバイルとフィードと四畳半社長:
マーケティング戦争とブランドコンプレックス
http://shi3z.cocolog-nifty.com/blog/2007/05/post_c4e7.html
たとえば日本の全てのテレビ局がひとつの会社の意思によって右にも左にも動くという事実を意識している日本人は殆ど居ません。
どーせ盛大につれるんだろうなぁ。w
逆におんぶに抱っこでいろんなもの押し付けられてるってのにぃ。
そんなこんなの今日の夕暮れ、赤坂の奥まったところにある焼肉屋に赴き打ち合わせをこなす。
前に働いていた広告屋さんでの大先輩tom-kuriさんと切込隊長と三人であれやこれやそれやあれや。
開口一番「あのさ、KQZの日記に書いてあったシー・サン・ゼットさんって誰?」と聞かれたということは、ここにもshi3z(しーさんぜっと)さんに釣られている中の人がいたってことですな。
程なくして切込隊長が登場。タン塩を焼きつつだれそれのインサイダーがどーとかメディアだと思っちゃいかんツールだってばとか、ハラミを食いつつ新聞はああ記事になってたけどところがどっこい旧来メディアのノウハウはこれからも死んだりしないとか訴訟があれとか、冷麺をくらいつつ偉大な父を持つダメ息子列伝とか電車男のリアルサイン本の話とか…… って、こう書くとなんだか香ばしすぎますな。
他にもDoCoMo2.0におけるタグボートの劣化具合の話とか茂木健一郎氏の話も出たような気がするけどまぁいいか。
「どこもにいてんぜろ って変換すると DoCoMoに移転ゼロ って出てくるんだよー」とかとか。
しかし一時間半の講義ってこんなんでまとまるのかなぁ。
投稿者 KQZ : 2007年05月15日 01:25 | [EDIT]
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